The "ugly produce" movement continues to grow in popularity throughout the country and will make a significant impact on the transportation industry. This unexpected trend began a few years ago, and its primary goal is to help limit the amount of wasted food each year.
According to recent statistics, thirty to forty percent of food in America goes unconsumed each year. However, the shipment of ugly produce allows consumers to gain access to additional products that don't meet the strict demands for supermarkets and restaurants.
One of the main reasons that foods do not meet the stringent demands for restaurants and supermarkets is because they contain various blemishes and lack uniformity. All of these products are perfectly safe to eat, but they do not have the same appearance as their counterparts.
Examples may include bruised fruits or deformed vegetables. The ugly produce movements give consumers access to these products at a lower price while also significantly reducing food waste.
The food waste war also increases the need for shipping these produce products throughout the entire United States. Providing additional access to these food products is not only beneficial to the environment but also creates more jobs by increasing the need to ship ugly produce items to consumers.
The food waste war is a win-win situation for everyone, as it benefits the environment, compensates farmers, provides lower prices for consumers, and creates additional jobs in the shipping industry.
The ugly produce movement isn't without critics, as some feel that the movement promotes the practice of overproducing food items. These critics also believe that this only benefits large agricultural organizations and isn't as helpful for small farms.
Despite these criticisms, the ugly produce movement continues to grow and will make a significant impact on the shipping industry.
Nearly forty percent of food is wasted each year in the United States, as this significantly enhances the demand for shipping these produce items.
The increased interest in these items will only continue to drive up demand for shipping and is a valuable opportunity for shippers to expand their services throughout all areas in the United States.
Produce shipping demand will continue to increase due to the ever-growing demand for limiting wasted food. New companies that specialize in the ugly produce movement will continue to appear and provide these services to match the increasing demand for these products. This increase in freight volumes gives shippers an opportunity to meet these demands while playing a key role in reducing the amount of wasted food each year.
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